If you're like most companies then you know your business pretty well. You understand the market, competition, pricing pressures, and what it takes to stay a step ahead. What you may not understand as well are all the opportunities that await on the Web. That's okay. We can help.

Our team will work with you to assess your current situation, define a desirable future state and develop a roadmap to get you there. We'll help you understand how to market your company effectively online and guide you through the myriad of buzzwords and latest trends, explaining each in simple, straightforward terms that you understand and can relate to.

 

Your company or product may already have a well-recognized brand that your customers recognize and trust. Or, you may be a brand new startup with little brand equity, online or in the real world. Either way, marketing online is often vastly different than with traditional media. We can help you effectively communicate your brand message for the Web to reach new prospects and better communicate with existing customers.

 

Our designers can create an engaging online experience. Once again, years of industry trial and error have given us an eye for what works. We’ll create a solution based on your existing corporate identity guidelines, or help you develop a web-based set of guidelines if they don’t currently exist.

Our team is well-versed in interactive technologies, including Flash, Action Script, ASP, JSP, JavaScript, Perl and any number of database applications. And once the site is up, we keep it running. Good maintenance is key to any web application.

Fresh, relevant and engaging content is the lifeblood of any effective Website and we can help you manage this information on an ongoing basis in a more efficient and affordable manner. Modern content management systems, often available at little or no upfront cost, can help lessen the burden.

We're experts at selecting, configuring, deploying and maintaining these systems and can get your site onto a suitable CMS platform in short order. Once deployed, an average business user can edit and publish content by leveraging the templates to ensure a consistent look and feel across the site.

You want people to interact with your brand and be filled with that warm, fuzzy feeling when they think of you. You're not alone. The problem is that the average consumer is constantly bombarded with advertising and the signal to noise ratio threatens to drown out your message. To make matters worse, you're a smaller company in a space full of big players and there's just no way you can out-spend them.

Branded applications – small widgets that engage your customers and provide utility in association with your brand – may be the answer. Fast and inexpensive to develop, they can leverage the viral nature of today's Web and can help put your brand at the forefront of a potential customer’s mindset.

 

Few areas have gotten as much attention as search engine marketing over the past few years and for very good reason. It’s effective, measurable and relatively inexpesive.
Lucky for you, some of the people here at Creative Mischief have been working with search from its humble beginnings. What we’ve found is that there is no one-size-fits all solution in the world of search engine marketing. Talk to us and let’s see what combination of paid versus organic search engine marketing would work best for your brand.

 

The ability to measure results is what makes the Web different from other media. Every click generates data that can be captured, analyzed and leveraged to further refine your message or approach, allowing you to make your message more relevant to the site visitor.

Thorough analysis of site data on an ongoing basis is absolutely vital to the success of your interactive marketing efforts. Our team has worked with all the big Web-analytics packages and can help you with planning, selection, implementation and ongoing data analysis.